AI

AI Is Reading Your Audiobooks—But Voice Actors Aren’t Staying Silent

By Danielle Famble. Published on: July 15, 2025

The rise of synthetic voice technology is reshaping the audiobook world, and for many professional narrators, the change is sounding alarm bells. While tech companies push ahead with AI-generated narrators that promise speed and cost efficiency, human voice actors warn that something vital is being lost in translation: the soul of the performance. At the […]

SAG-AFTRA Video Game Strike Ends With Groundbreaking AI Deal

By Danielle Famble. Published on: July 4, 2025

After years of tense negotiations and a prolonged standoff, SAG-AFTRA has officially ended its long-looming strike against major video game companies, marking a significant milestone for voice actors in the gaming industry. The union announced on July 1 that a new agreement has been ratified, closing a chapter that began nearly a decade ago with […]

Genshin Impact’s English Voice Cast: Return of Familiar Voices After the Strike

By Kate Marcin. Published on: June 27, 2025

The world of Genshin Impact has recently seen a resurgence of its original English voice talent after a prolonged period of industry disruption. With the suspension of the SAG-AFTRA video game voice actor strike, the game’s community is witnessing the gradual return of its beloved voices — a move that brings relief, excitement, and renewed […]

SAG-AFTRA Suspends Video Game Voice Actors’ Strike After Tentative Deal: A Landmark Moment in the Fight for Digital Rights

By Leah Arscottt. Published on: June 20, 2025

After nearly a year of industrial action, SAG-AFTRA has announced the suspension of its strike against major video game companies. The decision follows the union’s approval of a tentative agreement that, if ratified, would bring new protections, wage increases, and AI safeguards for voice actors and performance artists in the interactive media sector. This marks […]

ScotRail AI Voice Controversy Sparks Debate Over Consent in Voiceover Industry

By Danielle Famble. Published on: June 6, 2025

In a digital age where artificial intelligence is reshaping every corner of media production, the voiceover industry is grappling with one of its most urgent ethical dilemmas yet: the replication and reuse of human voices without clear consent. That dilemma took center stage in May 2025 when voiceover artist Gayanne Potter alleged that ScotRail, Scotland’s […]

AI-Generated Darth Vader Voice in Fortnite Sparks Union Backlash and Unfair Labor Charge

By Leah Arscottt. Published on: May 21, 2025

The use of artificial intelligence in voiceover work has once again ignited controversy, this time in one of the world’s most high-profile gaming franchises. Epic Games’ decision to use an AI-generated version of Darth Vader’s voice in *Fortnite* has prompted an official unfair labor practice charge filed by a major voice actor union. The case […]

NBC Revives Jim Fagan’s Iconic NBA Voice Through AI for 2025 Season Broadcasts

By Danielle Famble. Published on: May 20, 2025

In a striking blend of nostalgia and innovation, NBC has announced it will bring back the legendary voice of Jim Fagan—using artificial intelligence. The late broadcaster, best known for his work as the signature voice of NBA on NBC during the 1990s and early 2000s, will return posthumously through AI-generated narration as the network reclaims […]

Voice Actors in the Age of AI: Kristen DiMercurio’s Story Shows a Human Touch Still Matters

By Ashley Bryant. Published on: April 27, 2025

As artificial intelligence continues to reshape creative industries, voice actors are finding themselves at a pivotal moment. While AI-generated voices are becoming increasingly common in tech devices, audiobooks, and commercials, the demand for genuine human emotion remains strong. The future of voiceover work may not be about competing with machines; it may be about leaning […]

Paramount’s Controversial Use of AI for Novocaine Promo Raises Concerns About the Future of Voice Acting

By Ashley Bryant. Published on: March 10, 2025

In a move that has sparked significant backlash within the entertainment industry, Paramount Pictures has opted to use artificial intelligence (AI) to voice the promotional trailer for their upcoming film, Novocaine. Instead of enlisting professional voice actors to narrate the trailer, the studio chose to rely on a generative AI system, leading to a wave […]

The Oscars AI Controversy: How “The Brutalist” and “Emilia Pérez” Add Fuel to Hollywood’s Debate, with a Spotlight on Voiceover

By Ashley Bryant. Published on: March 3, 2025

A rising debate about artificial intelligence in Hollywood has intensified around two highly publicized developments. On one hand, the Oscars have faced mounting pressure to clarify where AI-generated content fits within their awards criteria, a question some see as central to the future of filmmaking. On the other hand, a pair of upcoming projects, The […]

James Cameron to Open Avatar 3 With Anti-AI Disclaimer: The Director’s Stance on Generative Tech and Its Effects on Voiceover

By Danielle Famble. Published on: February 26, 2025

James Cameron, the visionary director behind the Avatar franchise, has consistently pioneered new frontiers in film technology. His résumé includes pushing the boundaries of 3D camera work, pioneering motion-capture innovations, and orchestrating some of the industry’s most ambitious visual effects. Now, in an era marked by the rapid ascent of artificial intelligence, Cameron reportedly intends […]

Netflix Sparks Controversy With AI-Generated Voice of Gabby Petito in New Documentary

By Danielle Famble. Published on: February 21, 2025

A new Netflix documentary has ignited debate and concern around the use of artificial intelligence in the entertainment industry after it was revealed that the production team employed AI to recreate the voice of Gabby Petito. Petito’s story captured national attention in 2021 when she disappeared during a cross-country trip with her then-fiancé, Brian Laundrie, […]